Fashion diplomacy and social responsibility in one: interview with Erika Varga, founder of Romani Design

Fashion design means so much more than a few nice pieces of fabric these days: we send a message with our choice of clothing every day.  Ms. Erika Varga, founder and artistic leader of the brand Romani Design is the epitome of purpose. She created the Romani Design brand with a very clear aim: to … Read more

The Kennedys at Buckingham Palace as portrayed on The Crown – Fiction or reality?

The critically acclaimed series, with its four seasons so far, is a remarkable portrayal of what is there to know about the ups and downs of royal protocol and the challenges of a constitutional monarchy in our modern society. However, a solid amount of the script is sheer fiction and assumption, with a very thin … Read more

Protocol: Power to Shape Image Ladies in Fashion Diplomacy

Para leer el artículo en español, clicar aquí Mysterious. Irresistible. Classic Elegance. Provocative. Decorative. Sexy. Stylish. Feminine. Attractive. Radiating optimism. Effortlessly cool. Comfortable. Even though we do not agree with generalisation of any kind, stereotypes have evolved and became well-known internationally. Certain adjectives are closely associated with ladies from different countries: French ladies are commonly … Read more

Cultural Identity in Nation Branding: the Hungaricums

When it comes to one’s experience about certain products, places or even more so, people associated with one’s nation, the power of nation branding is quickly understood to be through the roof. The ever-growing movement of nation branding is now considered a necessity for all countries, making it inevitable to create a comprehensive, detailed action … Read more